!Will Groupe is a Montreal-based parent company that serves as the foundation behind a network of innovative businesses and initiatives. Beyond its role as the organization that brings together and supports the development of multiple ventures, !Will Groupe is also deeply committed to community impact. The company actively supports youth in need by spending time with Montreal hospitals and community programs, helping bring back moments of joy, hope, and peace to young people facing difficult circumstances. Through its structure, !Will Groupe not only drives entrepreneurship and collaboration but also works to connect Montreal with the UK's #iwill Movement, strengthening youth engagement and positive social change across Montreal and the surrounding regions.